X-Men: Dark Phoenix
Why is the limited review embargo lifting so recent onX - Men : Dark Phoenix ? The moving-picture show is essentially the end of the current X - Men franchise , which is expected to be relaunched by Marvel Studios aspart of the MCU . As such , it ’s something of a last hooray for Fox ’s top endowment , which include actors like James McAvoy , Michael Fassbender , Jennifer Lawrence , Sophie Turner , and Tye Sheridan .
Audiences seem a little wary of the photographic film , with some box office predictions that it may have an all - timeworst opening for the entireX - Menfranchise . That ’s ledDisney to change their marketing coming , using a similar scheme to the one that raise so successful forAvengers : Endgame . They ’re stressing thatX - Men : Dark Phoenixis " the culmination of 20 years of 10 - Men movies , " a turn of idiom that will be very familiar indeed to superhero rooter . Now , fans are interest over something else : even as the film come on release , theDark Phoenixreview trade embargo has yet to elevate .
Related : Every X - Men Movie Ranked
Marvel Studios has inspire later critique embargoes for some of their most late film . In the case ofAvengers : Infinity WarandAvengers : Endgame , the critical review trade stoppage lifted just four day before theatrical release , while forCaptain Marvelit was only two days . consider the reviews for all three films , especially the Avengers duology , were mostly positive , it ’s widely accepted this was done to ensure fanatic critics wo n’t spoil a movie . X - Men : Dark Phoenix ’s late review trade stoppage may simply reflect the influence of the same marketing squad behind that scheme .
Given the concerns by fans over thequality ofDark Phoenix , there ’s inevitably going to be trouble that Disney / Fox are seek to protect the motion picture from mixed - or - worse review . Indeed , the marketing has n’t been shy about revealing spoiler , include ahigh - visibility death(although there ’s sure to be more secrets in the film , not least the ultimate lot of Sophie Turner ’s Jean Grey ) . Of course , those who are dubious aboutDark Phoenixwouldn’t be assured by an early embargo elevation either .
One thing ’s for sure : withX - workforce : Dark Phoenixhitting theaters later on this calendar week , audience will get to have their say not long after the critics .
More : Fox ’s X - Men Movies Are Better Than Marvel Fans Will accept
